Ebel is a Swiss watch brand founded on July 15, 1911 in La Chaux-de-Fonds, Switzerland by Eugene Blum and Alice Levy. Due to the fact that the brand was founded by a man and a woman, Ebel has always treated masculine and feminine values with the same regard. Eugene dealt with the technical issues for the brand while Alice concentrated on the aesthetic aspects. The brand still puts the same amount of focus to both men’s and ladies’ timepieces today. Ebel’s most popular ladies’ lines are the Beluga and Brasilia collections, while their most popular men’s lines are the Classic and 1911 collections.